Read the qualitative research article referenced below via the Strayer University’s Resource Center found on your Blackboard homepage.

Clarke, E. (2012). Empowering educators through teacher research: Promoting qualitative inquiry among K-12 educators. Journal of Ethnographic & Qualitative Research, 7(2), 64-79.

Write a four to five (4-5) page paper in which you analyze the following:

1. The research topic and purpose.
2. The related literature presented in the article.
3. The participant selection methodology.

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Utilizing the Resources around “Educational Research Websites” and “Education Grants Resources”. Write a one to two (1 to 2) page journal entry in which you:

1. Evaluate the validity of one (1) educational research design.
2. Suggest at least four (4) scenarios in which you use this design your current (or future) profession.

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You are the manager. You report to the owners who are four (4) of the family practitioners and their wives. Two of the wives still work at the clinic as registered nurses.
Write a five to seven (5-7) page paper in which you:

1. Discuss the key political, economic, and social forces that may have influenced the development of the clinic.
2. Create a comprehensive mission statement and explain what makes it a comprehensive mission statement.
3. Identify three (3) performance measures you would use to measure the clinic’s effectiveness and provide the rationale for each performance measure.

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Select a health care provided with which you are familiar and write a four to six (4-6) page paper in which you:

1. Determine the direct impact of marketing for the health care provider you selected.
2. Outline a strategy for the health care provider you selected to determine the utilization of its products or services.
3. Outline a marketing strategy for the health care provider you selected.

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For this assignment, use the same health care provider as in Assignment 1.

Write a four to six (4-6) page paper in which you:

1. Determine the key characteristics of the users of the products and/or services of the health care provider you selected.
2. Analyze the competitive environment of the health care provider you selected and recommend a course of action for strategic marketing success.

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Note: The companies mentioned herein are merely hypothetical organizations with characteristics developed to enable students to respond to the assignment. You may create and / or make all necessary assumptions needed for the completion of this assignment.

In this assignment, you, in the role of a risk manager at Simply Green Products, will draft a document that is commonly used in the business world—a memorandum to your boss.

Simply Green Products is a $10 million company that produces biodegradable packing materials that orchards use in the Shenandoah Valley to transport their apples, peaches, and pears nationwide. Biodegradable materials are more eco-friendly because they break down into the environment. Such packing materials are marketed under the name “SafePack,” which is heavily advertised in trade journals. Simply Green Products have had the name “SafePack” imprinted on all of their packing material since 2008; however, they never filed for either state or federal trademark protection. With the movement toward more eco-friendly agricultural production, the fact that such packing materials are biodegradable provides a primary marketing advantage over non-biodegradable competitors.

The company president, Shep Howard, has recently become aware of several issues that may require referral to the company’s outside counsel. Because you serve as the company’s risk manager, Howard has asked you to leverage your legal and managerial skills to draft a memorandum that addresses one (1) of the two (2) situations described below:

• An environmental group is asserting that SafePack materials are not biodegradable. In fact, the group claims that these materials are causing an environmental hazard that is seeping from a local landfill into a nearby stream. An environmental group, SafePack Materials Pollute, has sprung up and launched an Internet campaign geared toward compelling fruit producers to stop purchasing your packing materials. The situation at hand raises environmental issues that relate to the Clean Water Act and the Solid Waste Disposal Act.
• A company called Safe Choices, Inc. has accused Simply Green Products of trademark infringement, and has sent a cease and desist letter to President Howard, demanding that Simply Green Products stop using the name “SafePack”. The letter asserts that a) Safe Choices uses the SafePack name to market an emergency weather kit in the form of a backpack; and that b) Safe Choices had received a federal registration for the mark from the Patent and Trademark Office in 2002. This backpack is sold both online at safepack.com and in sporting goods stores nationwide. The letter goes on to suggest that Simply Green Product’s use of this name “constitutes a false designation of origin which is likely to confuse customers as to the source of the goods”. The intellectual property issue at hand involves the Lanham Act.

For one (1) of the two (2) situations set out above, write a three to four (3-4) page memorandum to President Howard. Ensure that you address each of the questions below within your memo so that President Howard may assess whether or not Simply Green Products needs to hire outside counsel to address the matter at hand.

1. Discuss the elements that must be present in order for one to prove a valid claim under the law(s) specified (i.e., the Clean Water Act, the Solid Waste Disposal Act, or the Lanham Act).

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Due Week 3 and worth 280 points

Using the Internet and Strayer University databases, research Starbucks’ organizational culture and the key leadership and management traits used to execute the business strategy.

Write a four to five (4-5) page paper in which you:

1. Suggest the key elements of Starbucks’ organizational culture that contributes to its success in a global economy. Indicate management’s role with creating and sustaining the organizational culture.
2. Assess the effectiveness of Starbucks’ management decisions in providing innovative offerings for its customers (e.g., WiFi, style of coffee, etc.) in order to achieve its current competitive marketplace advantage. Provide support for your rationale.

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Due Week 10 and worth 360 points

Using the Internet or Strayer University databases, research the leadership style and characteristics of Richard Branson, Virgin Group.

Write a six to seven (6-7) page paper in which you:

1. Assess the key elements of Richard Branson’s leadership style and the impact that those elements have had on his business success. Provide support for your rationale.
2. Given that The Virgin Group has been described as a fast-growing entrepreneurial company with many facets to the group, suggest how the unique aspects of Richard Branson’s leadership style mesh successfully with the particular attributes of a multifaceted organization like Virgin.
3. Determine two (2) key ways in which Richard Branson is likely to motivate employees in order to achieve his goals for the Virginia Group. Indicate whether or not his approach is likely to work in a different organizational setting. Provide support for your rationale.

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Locate your local Chamber of Commerce’s community profile either online or in printed material that describes your local community. Write a three to four (3-4) pages paper on the following:

• Illustrate the message’s view of the audience and stakeholders based on the written profile.
• Create your own analysis of the community stakeholders and audience using the demographics, geographics, psychographics, sociographics, usergraphics, and webographics described in this chapter……

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Review the email to Bobby Johnson found in Chapter 5 under the heading : “Choosing a Channel” in your textbook.

• Write a 3-4 pages paper that answers the following:
• Identify the communication problems with the email.
• Using the 10 Cs for Writing Effectively, rewrite the email……

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